Job Description

We are looking for a creative and skilled Content Writer to join our dynamic digital marketing team. The ideal candidate will craft engaging, high-quality content tailored to various digital platforms, helping drive brand awareness, improve SEO rankings, and generate leads for clients.

Key Responsibilities:

1. Content Creation:

Develop and write clear, compelling, and engaging content for websites, blogs, social media, email campaigns, and digital ads.

Create SEO-optimized content to improve search engine rankings.

2. Research and Strategy:

Conduct in-depth research on industry trends, target audience, and competitors to create impactful content.

Collaborate with marketing and design teams to align content with business goals and campaigns.

3. Content Management:

Manage and update content calendars to meet deadlines.

Proofread and edit content to ensure accuracy, grammar, and adherence to brand guidelines.

4. Analytics and Improvement:

Monitor the performance of content using analytics tools and provide suggestions for improvement.

Implement feedback to enhance content quality and relevance.

5. Collaboration:

Coordinate with SEO specialists, graphic designers, and social media managers to ensure cohesive digital campaigns.

Participate in brainstorming sessions for creative content ideas.

Requirements:

Proven experience as a content writer, preferably in a digital marketing agency.

Strong command of English with excellent writing, editing, and proofreading skills.

Familiarity with SEO principles, keyword research tools, and digital marketing trends.

Ability to adapt writing style for different audiences and platforms.

Basic knowledge of CMS platforms like WordPress.

Familiarity with social media platforms and content strategies.

Creative mindset with a keen eye for detail and storytelling.

Preferred Qualifications:

Bachelor's degree in English, Journalism, Marketing, or a related field.

Certifications in digital marketing or content writing will be an advantage.

What We Offer:

Competitive salary and benefits.

Opportunity to work on diverse projects for leading brands.

A vibrant and collaborative work environment in the heart of Kochi.

Growth opportunities within the company.

Job Type: Full-time

Pay: ₹18,000.00 - ₹20,000.00 per month

Work Location: In person