Job Description

Content Writer (Hindi & English)

Business Unit:

E-commerce

Role Overview

We are looking for a talented bilingual writer (Hindi & English) with experience crafting high-impact content for new-age brands. The ideal candidate is creative, culturally aware, and skilled in writing across formats from social media posts and brand campaigns to scripts and product-led content. You'll work closely with design, marketing, and creative teams to produce content that informs, inspires, and engages millions of users.

Key Responsibilities

Creative Writing (Hindi & English):

Create compelling scripts, captions, ad copy, and long/short-form content for social and brand campaigns.

Brand & Social Content:

Develop content for Instagram, YouTube, ads, landing pages, and digital campaigns aligned with brand voice and audience preferences.

Campaign Ideation:

Partner with the creative team to brainstorm ideas for new-age branding, influencer content, topical posts, and product storytelling.

Research & Insights:

Stay updated on trends, pop culture, user behavior, and competitor content to produce fresh, high-engagement ideas.

Content Strategy:

Support in shaping content calendars, messaging frameworks, and content flows for product and marketing initiatives.

Cross-functional Collaboration:

Work with design, video, and marketing teams to deliver cohesive and high-quality content.

What We're Looking For

4-7 years of writing experience, preferably with new-age / digital-first brands. Strong command over Hindi and English (both written and verbal). Experience writing social media, branding, campaign, and video script content. Ability to switch tones youthful, devotional, emotional, conversational--based on brand needs. Strong research skills and an eye for cultural trends and storytelling. Ability to work in a fast-paced environment with quick turnarounds. Portfolio showcasing diverse writing samples across formats. Immediate joiners preferred.
For any questions about the role, please email:

jasmine@appsforbharat.com

Job Type: Full-time

Pay: ₹700,000.00 - ₹1,000,000.00 per year

Benefits:

Health insurance Provident Fund
Work Location: In person