Research and write high-quality articles, blogs, guides, and website copy aligned with the company's brand voice.
? Collaborate with the marketing team to develop SEO-optimized content that ranks and drives qualified leads.
? Produce case studies, email content, LinkedIn posts, ad copy, and landing page content. ? Conduct keyword research, competitor analysis, and maintain SEO best practices (titles, headers, internal linking, etc.).
? Edit, proofread, and fact-check all written content to ensure grammatical accuracy and tone consistency.
? Repurpose long-form content into micro-content (snippets, carousels, short posts). ? Coordinate with design and digital teams for visual storytelling and content marketing campaigns.
? Keep up with industry trends (BPO, finance, outsourcing, or SaaS preferred) and suggest new content ideas.
? Track content performance through analytics and continuously improve engagement and conversions.
Required Skills & Experience
? Bachelor's degree in English, Journalism, Communications, or related field. ? 2-6 years of experience in professional content writing or copywriting (agency/B2B preferred). ? Excellent command of English grammar, tone, and storytelling.
? Proven experience with SEO writing and tools (e.g., SEMrush, SurferSEO, Ahrefs, or similar). ? Strong research skills and ability to simplify complex topics for a business audience. ? Familiarity with LinkedIn content creation, ghostwriting for leadership, and content repurposing.
Job Type: Full-time
Pay: From ?22,000.00 per month
Benefits:
Health insurance
Leave encashment
Work Location: In person
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