Job Description

-Leadership OpportunitiesOur Client is an E-commerce and digital marketing service provider established in Indore. We deliver quality creative services to our clients comprising SMM, PPC, A+ Content, Cataloguing, Web Design and Development, Digital Marketing, E-commerce Solutions, Content Management, and Advertising-related projects.The Job :You will be responsible for :- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.- Reviewing and optimising the design and content of all online assets including the company website and social media pages.- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.- Using A/B testing to optimise digital marketing performance.- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.-Working closely with the business to create an effective content marketing strategy and editorial plan in line with business objectives.- Developing and executing content marketing campaigns to drive traffic, engagement, leads, sales and customer retention.- Developing and managing the editorial calendar to ensure deadlines are met.- Generating engaging content for thought leadership pieces, websites, social platforms and marketing collateral.- Managing relationships with external marketing agencies.- Ensuring consistency of brand voice, style and tone across all content.- Developing and managing the editorial calendar.Ideal Candidate :Skills Required :- You have at least 1 year experience ideally in Content Management, Ecommerce or Digital Marketing within Professional Services industry.- You have the ability to develop engaging content for a wide range of audiences.- You are a creative marketing professional, preferably with a strong content creation and writing background.- Experience within Content Planning, would be a strong advantage.- You enjoy finding creative solutions to problems- You pay strong attention to detail and deliver work that is of a high standard- You are highly goal driven and work well in fast paced environments (ref:updazz.com)