Job Description

B2B Content Writer

Experience:

3+ years

About the Role

MoniSa Enterprise is looking for a strategic and creative

B2B Content Writer

to craft inbound marketing and thought leadership content that drives brand authority, engagement, and lead generation across global enterprise audiences.

Key Responsibilities

1. Inbound Marketing Content

Research and write

case studies, whitepapers, blogs, eBooks

, and

email/landing page content

aligned with buyer journey stages. Create

LinkedIn posts, newsletters

, and

ad copies

supporting lead generation and awareness campaigns.

2. Thought Leadership & Branding

Partner with leadership to develop

CEO-focused content

(articles, social posts, interviews). Contribute to

podcasts, YouTube scripts

, and

industry panel content

. Collaborate with design for

infographics, carousels, and video stories

.

3. SEO & Analytics

Apply

SEO best practices

and collaborate on keyword targeting and topic clusters. Track and report

content performance and engagement metrics

.

4. Collaboration & Workflow

Work closely with

marketing, design, and SEO teams

to ensure aligned messaging. Ideate new content based on

audience insights and trends

. Manage multiple projects ensuring

quality and timely delivery

.

Requirements

Bachelor's degree in

English, Communications, Marketing, or Journalism

.

3+ years

of B2B content writing experience (preferably in

Tech, SaaS, AI, or Localization

). Proven experience creating

high-converting inbound content

. Strong understanding of

LinkedIn marketing

,

executive storytelling

, and

content funnel strategy

. Basic

SEO knowledge

and familiarity with

AI writing tools

(ChatGPT, Jasper, Grammarly, etc.). Excellent command of language, tone, and brand voice.

Preferred Qualifications

Experience in

language services, AI data, or enterprise tech

sectors. Ability to

repurpose long-form content

into short social/email formats. Exposure to tools like

HubSpot, Semrush, Notion, or Airtable

. Understanding of

B2B funnels, buyer personas

, and

ROI tracking

.

Soft Skills

Strong

research, storytelling

, and

strategic thinking

. Excellent

communication, time management

, and adaptability. Detail-oriented, proactive, and collaborative.

What You'll Gain

Opportunity to craft content for

global C-suites and decision-makers

. Direct role in

thought leadership

and

lead-gen initiatives

. Exposure to

AI-driven marketing

and

analytics

. A

creative, collaborative, and growth-driven

work environment.
Job Types: Full-time, Permanent

Pay: ₹12,669.19 - ₹25,000.00 per month

Benefits:

Paid sick time Paid time off Work from home
Work Location: In person