to produce impactful marketing content and high-converting ad copy. This role is responsible for delivering clear, engaging, and persuasive messaging across digital channels, supporting both brand-building and lead generation efforts.
Key Responsibilities
Write persuasive ad copy for Meta, Google, and LinkedIn ads
Develop high-quality long-form content such as blogs, case studies, whitepapers, and guides
Craft compelling short-form content for email campaigns, social media, and landing pages
Collaborate with performance marketing teams to optimize copy for conversions
Ensure all content adheres to brand guidelines, tone, and messaging
Conduct research to generate relevant, accurate, and engaging content
Analyze performance of copy/content and adjust based on insights
Qualifications
Bachelor's degree in Marketing, Communications, Journalism, or related field
2-5 years of proven experience in content writing and copywriting
Strong portfolio showcasing ad copy and content pieces
Familiarity with SEO, digital advertising, and content management systems
Excellent writing, editing, and proofreading skills
Strong attention to detail and ability to work to tight deadlines
Preferred Skills
Experience in B2B or SaaS marketing environments
Exposure to A/B testing of ad copy and landing pages
Knowledge of design collaboration tools (e.g., Figma, Canva)
What We Offer
Competitive salary and benefits
Growth opportunities within a dynamic marketing team
Exposure to both strategic campaigns and hands-on execution
Creative freedom to shape brand messaging across channels
Job Type: Full-time
Pay: ₹15,000.00 - ₹25,000.00 per month
Ability to commute/relocate:
Bhubaneswar, Orissa: Reliably commute or planning to relocate before starting work (Required)
Experience:
Content development: 1 year (Preferred)
Work Location: In person
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