Job Description

Location:

CDB Belapur, Navi Mumbai

Experience Required:

Minimum 3 years

Employment Type:

Full-time

DROP YOUR RESUME AT operation.konkanestate@gmail.com

About the Role:

We are looking for a

creative, strategic, and detail-oriented Content Writer / Content Strategist

to join our team. The ideal candidate will be responsible for creating engaging, original, and SEO-optimized content across various digital platforms while developing a cohesive content strategy that strengthens our brand identity and drives engagement.

Key Responsibilities:

Content Creation & Copywriting:

Write high-quality, engaging, and grammatically flawless content for websites, blogs, social media, product descriptions, email campaigns, and marketing materials. Create impactful copy aligned with brand tone and target audience preferences. Research industry trends, target demographics, and competitor content to craft relevant and appealing topics.

Content Strategy & Planning:

Develop and execute a content calendar aligned with marketing campaigns and brand objectives. Collaborate with design, digital marketing, and SEO teams to ensure cohesive storytelling. Strategize content for customer journey stages -- awareness, consideration, and conversion. Identify content gaps and opportunities to enhance brand visibility and engagement.

SEO & Performance Optimization:

Optimize content for SEO (keywords, meta descriptions, headings, readability, etc.). Analyze performance metrics (traffic, engagement, conversions) and refine content strategies accordingly.

Brand & Communication Alignment:

Maintain a consistent voice and tone across all content platforms. Support brand storytelling through compelling narratives and visual content briefs.

Key Skills Required:

Exceptional writing, editing, and proofreading skills. Strong understanding of SEO principles and digital marketing trends. Experience with content management systems (WordPress, HubSpot, etc.). Ability to conceptualize and implement creative campaign ideas. Proficiency in research, storytelling, and audience engagement. Familiarity with analytics tools (Google Analytics, Search Console, SEMrush, etc.) is a plus.

Qualifications:

Bachelor's degree Proven experience minimum 3 years as a content writer, copywriter, or content strategist. Portfolio of published or strategic content pieces is required.
Job Types: Full-time, Permanent

Pay: Up to ?60,000.00 per month

Work Location: In person