Job Description

About the Role

We are seeking a highly motivated

Associate - AI Content & Strategy

who will be responsible for supporting content planning, AI-assisted content creation, and execution across multiple digital platforms. The ideal candidate should have strong communication skills, a good understanding of social media trends, and the ability to use AI tools effectively to develop high-quality content.

Key ResponsibilitiesContent Strategy & Planning

Develop monthly content calendars for various brands. Participate in brainstorming sessions and contribute creative ideas for campaigns. Align all content with brand guidelines, marketing goals, and platform requirements. Coordinate with designers, video editors, and account managers to execute planned content.

AI-Assisted Content Creation

Use AI tools (e.g., ChatGPT) to generate content drafts, ideas, captions, and scripts. Edit and refine AI-generated content to ensure clarity, creativity, and brand relevance. Create short-form and long-form content based on project needs.

Execution & Coordination

Prepare content briefs for the creative team. Ensure timely delivery of planned content and campaign materials. Collaborate with teams to maintain consistency and meet deadlines.

Performance & Optimization

Track performance of published content. Suggest data-backed improvements and optimization ideas. Stay updated with emerging trends in content, AI tools, and social media.

Required Skills & Qualifications

Bachelor's degree in English, Mass Communication, Marketing, or related fields. 6 months to 2 years of experience in content writing, digital marketing, or social media (freshers with strong skills may also apply). Strong command of written English and creative thinking. Proficiency in using AI content tools such as ChatGPT, Jasper, Notion AI, etc. Good understanding of social media platforms (Instagram, Facebook, LinkedIn). Basic knowledge of SEO and digital marketing principles.

Key Competencies

Strong communication and interpersonal skills. Creative mindset with a structured approach to planning. Attention to detail and ability to multitask. Ability to manage deadlines and work in a fast-paced environment. Self-driven, curious, and eager to adapt to AI-driven workflows.

Work Mode & Timing

On-site

, Kolkata location Full-time role with standard office timings

Why Join Us?

Opportunity to work with dynamic brands and creative teams. Exposure to AI-driven content workflows. Growth-focused environment with hands-on learning. Chance to contribute directly to brand strategy and marketing outcomes.
Job Types: Full-time, Permanent

Pay: ₹22,000.00 - ₹25,000.00 per month

Benefits:

Paid sick time Paid time off Provident Fund
Work Location: In person