We are seeking a talented and enthusiastic Content Writer and Digital Media Specialist with a strong background in digital media or digital marketing. The ideal candidate is a graduate with a bachelor's or master's degree in Literature, Journalism, Public Relations, or a related field, with less than 2-3 years of experience.
Key Responsibilities:
Content Creation:
o Generate high-quality content for our website, blog, newsletters, and other digital platforms.
o Develop engaging and informative content that aligns with our communication strategy.
Digital Marketing:
o Plan and execute digital marketing campaigns, including social media, email marketing, and online advertising.
o Monitor and analyze the performance of digital marketing efforts using tools like Google Analytics.
Social Media Management:
o Manage and update all social media channels, creating and curating content to increase engagement and brand awareness.
o Respond to comments and messages in a timely manner and engage with our online community.
Collaboration:
o Work closely with other departments to ensure consistent and effective communication across all channels.
o Support other teams in developing communication materials and strategies.
SEO Optimization:
o Conduct keyword research and implement SEO best practices to improve the visibility of our content.
o Optimize content for search engines and ensure it adheres to SEO guidelines.
Content Strategy:
o Assist in developing and implementing a comprehensive content strategy.
o Identify trends and insights to optimise content performance and engagement.
Brand Voice and Consistency:
o Maintain a consistent brand voice across all content and communications.
o Ensure all content aligns with our brand values and messaging.
Qualifications:
Bachelor's or Master's degree in Literature, Journalism, Public Relations, or a related field.
1-3 years of experience in content writing, digital media, or digital marketing.
Excellent writing, editing, and proofreading skills.
Good understanding of digital marketing concepts and best practices.
Proficiency in using social media platforms
Ability to work independently and collaboratively in a fast-paced environment.
Creative thinker with strong attention to detail.
Knowledge of SEO and content optimization techniques is a plus.
Job Type: Full-time
Pay: ₹420,000.00 - ₹500,000.00 per year
Benefits:
Health insurance
Provident Fund
Work Location: In person
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