Job Description

Job Title: Content Specialist

Location: Remote

Experience: 3-5 years

Overview

Seeking a content specialist with strong SEO and AI-content generation skills, capable of producing engaging support/help articles, conducting competitor research, and developing strategies to ensure support content is aligned with industry standards. The ideal candidate has hands-on expertise in SEMrush, AI-powered content tools, market analysis, and experience in both marketing and support content creation.

Key Responsibilities

Research, write, optimize, and publish help/support articles, FAQs, and user guides to ensure an industry-leading support experience. Conduct competitor market research to identify gaps and best practices in support content, using findings to inform support strategy. Develop and implement effective content strategies for support and marketing, ensuring consistency and compliance with industry best practices. Utilize AI tools (SEMrush AI Creative, Copy.ai, etc.) for scaling content creation for knowledge bases, support portals, and blogs. Maintain strong SEO standards across all support, help, and marketing content using SEMrush and keyword research tools. Collaborate with product, customer support, and design teams to ensure support resources are accurate, visually appealing, and easy to use. Track and analyze support content performance using analytics to optimize and report on effectiveness.

Requirements

Proven experience developing help/support articles, knowledge base content, or FAQs. Proficiency with SEMrush for SEO, keyword research, and competitive content analysis. Experience using AI content generation tools such as Copy.ai, SEMrush AI Creative. Strong ability to perform market research of competitors' support strategies and content. Excellent writing/editing skills (support articles, blogs, social/web content). Ability to strategize, prioritize, and structure content so support resources are up to industry standards. Solid understanding of social media, content analytics, and user engagement metrics.

Preferred Qualifications

Experience in B2B SaaS, software support, or tech industry is preferred. Familiarity with content management, scheduling, and automation tools (e.g., Hootsuite, Buffer, Zendesk Guide). Awareness of user experience best practices in support content. Experience with graphic design for visuals in support documentation (Canva, Photoshop a plus).
Job Type: Full-time

Pay: ₹222,578.13 - ₹906,940.16 per year

Benefits:

Paid time off Provident Fund Work from home
Work Location: Remote