We are looking for a talented and versatile Content Writer to join our marketing and communications team. The role involves creating engaging, clear, and brand-aligned content across multiple formats and platforms, supporting both brand-building and business growth initiatives. The ideal candidate should be a strong storyteller with a flair for language, research-driven thinking, and the ability to adapt tone and style to different audiences.
Roles and Responsibilities
Content Development
? Write, edit, and proofread high-quality content for various platforms including blogs, websites, social media, emailers, marketing collateral, presentations, PR articles, and advertisements.
? Develop impactful brand stories, case studies, whitepapers, and thought-leadership articles tailored to target audiences.
? Create compelling copy for ATL (Above The Line) and BTL (Below The Line) marketing campaigns, brochures, and other offline materials.
? Ensure all content consistently reflects the brand's tone of voice, style, and messaging guidelines.
Research & Strategy
? Conduct industry research, competitor analysis, and audience insights to produce relevant and authoritative content.
? Collaborate with marketing, design, and business teams to ensure content supports broader campaign goals and business objectives.
? Contribute to the development of content calendars and long-form content strategies aligned with brand priorities.
Editing & Quality Control
? Review and enhance existing content for clarity, grammar, accuracy, and overall impact.
? Ensure consistency in tone, voice, and messaging across all content and platforms.
? Optimize written content for readability, engagement, and SEO where applicable.
Key Skills & Competencies
? Exceptional writing, editing, and storytelling skills across multiple formats and platforms. ? Strong command of grammar, vocabulary, and meticulous attention to detail.
? Versatility in writing both short-form ad copy and long-form articles or thought-leadership pieces.
? Ability to conduct in-depth research and transform complex topics into clear, engaging narratives.
? Creativity in developing fresh content ideas, angles, and campaign concepts.
? Familiarity with PR writing, marketing collateral, and content for ATL/BTL campaigns.
? Basic understanding of SEO best practices and digital publishing tools is a plus.
Qualifications & Experience
? Bachelor's or Master's degree in English, Journalism, Communications, Marketing, or a related field.
? 2-5 years of professional experience in content writing, copywriting, or editorial roles.
? A portfolio showcasing a range of content work, including both short-form and long-form writing.
You are just one step away from your dream job!
Apply Now and Mention "
Application for Content Specialist
" in Subject Line
? Unnaty.mehra@flipspaces.com
? careers@flipspaces.com
Job Types: Full-time, Permanent
Pay: ₹1,000,000.00 - ₹1,200,000.00 per year
Work Location: In person
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