Job Description

About The Company
Axis My India is Indiaxe2x80x99s foremost Consumer Data Intelligence Company, which in partnership with Google is building a single-stop People Empowerment Platform, the xe2x80x98axe2x80x99 app, that aims to change peoplexe2x80x99s awareness, accessibility, and utilization of a slew of services. At Axis, we are dedicated to making a tangible impact on the lives of millions. If you're passionate about creating meaningful changes and aren't afraid to get your hands dirty, we want you on our team!For more insights of the company, kindly visit our websiteRoles & Responsibilities

• Conduct focused content research within the sports and health sectors, aggregating data from diverse sources, including media analysis, public opinion surveys, and digital platforms.

• Collate and synthesize research inputs to identify key trends, emerging needs, and opportunities relevant to our regional audience's sports and health interests.

• Define and segment targets user groups for sports content based on research-driven criteria to enhance content relevance and reach.

• Provide actionable solutions and strategic recommendations to the content and marketing teams, leveraging research findings to guide content selection and user engagement approaches.

• Assess the needs and interests of the target audience within the sports and health sections, identify relevant information sources, and analyze data to ensure content resonates with local market preferences.

• Utilize internet search engines and digital publishing tools effectively for research and to stay abreast of trending topics.

• Identify and review relevant government websites for new and updated sports and health schemes and policies to inform content strategy.

• Contribute to long-term content planning by providing data-backed insights and recommendations.

Requirements

• Excellent written and verbal Communication

• The ability to efficiently and effectively gather information from a wide range of sources, including news websites, government portals, academic databases, social media, sports-specific websites, local newspapers and more.

• Understanding of sports genre and knowledge of health schemes/policies.

• A deep and up-to-date knowledge of local, regional, and national sports and other economic issues.

• Meticulous attention to detail and a rigorous approach to verifying information for accuracy and reliability. This includes cross-referencing sources and identifying potential biases.Understanding basic statistical concepts and the ability to interpret data, identify trends, and use metrics to support story lines and analysis.

Experience Required

• Proven ability to conduct in-depth research and synthesize complex information.

• Strong analytical and problem-solving skills with the ability to translate data into actionable insights.

• Should have delivered accurate and engaging content in a fast-paced environment

Benefits

• Competitive salary and benefits package

• Opportunity to make significant contributions to a dynamic company

• Evening snacks are provided by the company to keep you refreshed towards the end of the day

• Walking distance from Chakala metro station, making commuting easy and convenient.

At Axis My India, we value discipline and focus. Our team members wear brand on sleeves, adhere to a no-mobile policy during work hours, and work from our office with alternate Saturdays off. If you thrive in a structured environment and are committed to excellence, we encourage you to apply.

Axis My India