Content Marketing Specialist

Year    MH, IN, India

Job Description

Marketing & Communications

Key Responsibilities:

Develop, plan, and execute engaging marketing content for digital platforms -- including websites, social media, email campaigns, blogs, and product presentations. Create and manage creative campaigns that enhance brand visibility and audience engagement. Collaborate with design, product, and sales teams to align content with marketing strategies and brand voice. Write compelling stories and visual briefs for ads, banners, and promotional videos. Manage and optimize social media presence, ensuring consistent tone and creativity. Analyze content performance metrics and suggest improvements for higher ROI. Stay updated on marketing trends, content innovations, and emerging tools in AI-driven marketing. Brainstorm creative concepts for product launches, ad campaigns, and seasonal promotions.
Required Skills & Qualifications:

Bachelor's degree in Marketing, Communications, Advertising, or related field. 4-5 years of working experience in digital marketing, brand communication, or creative content development. Proven portfolio of creative campaigns or content that achieved measurable impact. Strong command over content writing, visual storytelling, and brand strategy. Familiarity with tools like Canva, Adobe Creative Suite, Meta Business Suite, Google Ads, or AI content tools. Understanding of SEO, social media algorithms, and digital advertising trends. Excellent communication, creativity, and time-management skills. Ability to work independently as well as collaboratively in a fast-paced environment.
Preferred Attributes:

Experience working in B2B or manufacturing/industrial sectors (if relevant). Prior experience creating marketing visuals, videos, or product campaigns using AI tools. Innovative mindset with a passion for creative storytelling and branding.
Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹80,000.00 per month

Benefits:

Food provided Health insurance Life insurance Provident Fund
Ability to commute/relocate:

Hinjawadi, Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Experience:

Content creation: 4 years (Preferred)
Work Location: In person

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Job Detail

  • Job Id
    JD5049716
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    MH, IN, India
  • Education
    Not mentioned
  • Experience
    Year