Developing content strategies for diverse social media platforms (Instagram, YouTube, LinkedIn, Twitter, Threads, WhatsApp, Facebook).
Achieving platform-specific targets and generating monthly/quarterly performance reports.
Managing copy requirements all internal verticals - Ecomm, Website, product development, scriptwriting.
Nomenclature for product development
Conducting thorough brand-competition analyses.
Executing cross-channel campaigns seamlessly.
Producing in-house content through effective shooting.
Showcasing compelling writing skills.
Facilitating brand collaborations.
Managing influencer relationships from initial approach to payment.
Collaborating with different teams to create synergies.
Role Specifications:
Educational Qualifications: Bachelor's Degree+
Experience Required: 1-3 years
About SUGAR Cosmetics (
www.sugarcosmetics.com
):
SUGAR Cosmetics, a cult favorite amongst Gen Z and millennials, is one of the fastest-growing premium beauty brands in India. With its clutter-breaking persona, signature low-poly packaging and chart-topping products, SUGAR is the makeup of choice for bold, independent women who refuse to be stereotyped into roles. Crafted in state-of-the-art facilities across Germany, Italy, India, USA and Korea, the brand ships its bestselling products in Lips, Eyes, Face, Nails & Skin categories across the world. With a cruelty-free range that is high on style and higher on performance, the brand is obsessed with crafting products that are a perfect match for every Indian skin tone across seasons and around the calendar. Backed by the trust of marquee investors and the love of millions of makeup enthusiasts, SUGAR Cosmetics is rapidly scaling its physical presence with 50,000+ retail touchpoints across 550+ cities and a mission of reaching the doorstep of every makeup user in the country.