Experience: Minimum 4-5 years of experience in handling content & social media for a Luxury Brand
.
Qualification: Degree handling content & social media for a Luxury Brand.
Key Responsibilities
Lead and manage the brand's entire content strategy across channels.
Build and maintain a luxury + Ayurveda-driven tone of voice.
Create monthly/quarterly content calendars for campaigns and launches.
Write video scripts, copy, and creative concepts, website & A+ content (on Amazon, Nykaa etc.) for new launches
Oversee photo and video shoots with strong creative direction
Coordinate shoot logistics, product samples, briefs, and timelines.
Identify trends and create high-performing, culturally relevant content.
Collaborate with design, performance, PR, and e-commerce teams.
Ensure all content is accurate, premium, and brand-aligned.
Coordinate with in-house design team, agencies and freelancer
Track and organise all creative assets and versions.
Coordinate with and assist with influencer content approvals and reposts.
Organise UGC visuals & testimonials from customers at stores.
Oversee the daily content across social platforms (IG, YT, FB, Pinterest).
Develop reels ideas, trending formats, captions, hooks, and scripts.
Job Types: Full-time, Permanent
Pay: ₹50,000.00 - ₹60,000.00 per month
Benefits:
Provident Fund
Work Location: In person
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