to produce high-quality, engaging, and visually appealing content for our website and social media platforms. The ideal candidate should have a passion for storytelling, a deep understanding of digital trends, and the ability to align content with brand voice and marketing goals.
Key Responsibilities:
Develop, write, and publish compelling content for the website, including landing pages, blogs, product/service descriptions, and more.
Create engaging posts, captions, and visual content (images, videos, reels) for social media platforms such as Instagram, Facebook, LinkedIn, Twitter, and YouTube.
Plan and maintain a content calendar to ensure a consistent posting schedule across all platforms.
Collaborate with the design and marketing teams to develop content strategies that drive traffic, engagement, and conversions.
Monitor, analyze, and report on website and social media performance (reach, engagement, CTR, etc.) using analytics tools.
Stay updated with industry trends, platform updates, and audience preferences to optimize content accordingly.
Edit and proofread content to maintain high editorial standards.
Conduct research and stay informed about competitors and target audience behavior.
Requirements:
Bachelor's degree in Marketing, Communications, Journalism, or a related field.
1-3 years of proven experience as a content creator, copywriter, or similar role.
Strong writing, editing, and proofreading skills with a keen eye for detail.
Proficiency in using social media platforms, content scheduling tools (e.g., Buffer, Hootsuite), and CMS (e.g., WordPress).
Basic knowledge of SEO, keyword research, and analytics tools..
Experience with graphic design or video editing tools
Ability to work independently and manage multiple projects under tight deadlines.
Creative mindset with a strong understanding of branding and audience engagement.
Preferred Skills (Good to Have):
Experience with influencer marketing or UGC campaigns.
Understanding of email marketing content and campaign creation.
Ability to shoot and edit short-form video content (Reels/Shorts) for various company products.
Knowledge of performance marketing basics.
Job Types: Full-time, Permanent
Pay: ₹15,675.17 - ₹18,915.12 per month
Benefits:
Health insurance
Provident Fund
Schedule:
Day shift
Work Location: In person
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