Job Description

Content Creation

1. Content Development: Create high-quality written, visual, or multimedia content for blogs, social media, websites, videos, podcasts, or other platforms.

2. Idea Generation: Brainstorm and research innovative ideas for content that aligns with brand goals and audience interests.

3. Content Writing: Write compelling articles, scripts, captions, newsletters, or ad copy.

4. Visual Content: Design graphics, edit photos, and create videos or animations to complement written content.

Content Strategy

5. Planning and Scheduling: Develop a content calendar to ensure consistent posting and strategic content distribution.

6. Audience Analysis: Understand the target audience to create content that resonates with their needs, preferences, and behaviours.

7. SEO Optimization: Use search engine optimization (SEO) techniques to increase content visibility and drive organic traffic.

Engagement and Interaction

8. Social Media Management: Post and monitor content on social media platforms, engage with followers, and respond to comments or messages.

9. Community Building: Foster and grow online communities through meaningful interactions and relevant content.

Collaboration

10. Teamwork: Collaborate with graphic designers, marketers, photographers, and videographers to create cohesive campaigns.

11. Client Communication: Work with clients to understand their vision, incorporate feedback, and deliver tailored content.

Performance Tracking

12. Analytics and Reporting: Track content performance using tools like Google Analytics or social media insights and adjust strategies based on results.

13. A/B Testing: Experiment with different formats, headlines, or posting schedules to optimize engagement.

Staying Updated

14. Trend Awareness: Stay current with industry trends, social media updates, and emerging technologies to ensure content remains relevant.

15. Platform Knowledge: Understand the unique requirements and best practices for different platforms (e.g., Instagram, YouTube, TikTok, LinkedIn, Facebook).

Additional Responsibilities

16. Brand Storytelling: Develop narratives that reflect the brand's voice, mission, and values.

17. Content Repurposing: Adapt existing content for different platforms or formats to maximize its reach.

18. Campaign Management: Oversee content campaigns from inception to execution, ensuring alignment with broader marketing goals.

Job Type: Full-time

Pay: From ?18,000.00 per month

Benefits:

Health insurance Paid sick time Provident Fund
Experience:

Content writing: 1 year (Preferred) total work: 1 year (Preferred)
Work Location: In person