Job Description

Role Overview

We are looking for a

Content & Creative Strategist

who can

plan creative campaigns

, build strong content ideas, and translate brand goals into engaging social media content.
This role is ideal for someone who understands

campaign thinking

, not just posting.

Key Responsibilities Campaign Planning (Core Focus)

Plan

creative campaigns

for brand promotions, launches, festivals & marketing goals Develop campaign themes, content angles & storytelling ideas Break campaigns into

reels, posts, stories & captions

Coordinate with design & social media teams to execute campaigns smoothly
Content Strategy & Planning

Create

monthly & weekly content calendars

Ensure content aligns with brand tone, audience & campaign objectives Suggest creative hooks, trends & formats for better engagement
Creative Ideation

Ideate reels, carousel posts, static creatives & captions Research trends, competitors & viral formats Bring fresh, relevant ideas consistently
Performance & Optimization

Track content & campaign performance (reach, engagement, saves) Suggest improvements based on data & audience response
Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Work Location: In person