The contractor will support the APCTT team in delivering the following: 1. Inception report with suggested timeline and methodology 2. Draft Communication and Outreach Strategy including an implementation plan 3. Final Communication and Outreach Strategy (after incorporating feedback) 4. Branding and social media strategy document 5. Training materials and Summary of Training Session to APCTT staff on the proposed Communication Strategy. Accountability The contractor will work with and report to APCTT Head or designated Official.
Work Location
Hybrid
Expected duration
4 months
Duties and Responsibilities
As per the recommendation in the Centre's evaluation report of December 2023, and the Centre's Strategic Plan 2023-2027, APCTT wishes to develop and implement its communications and outreach strategy. The objective of this consultancy is to create a comprehensive communication and outreach strategy for APCTT aligns with its strategic plan and the general outreach and communication framework of ESCAP. The strategy should increase the Centre's exposure, highlight its proficiency in technology transfer, and facilitate closer communication with stakeholders from various industries and nations. Specifically, the strategy will (1) showcase its work and achievements in the area of technology cooperation and transfer for sustainable, equitable, and inclusive development in Asia and the Pacific, and (2) strengthen communication activities by ensuring effective flow of information, success stories, key messages and action plans promptly internally and among all targeted stakeholder groups. In this regard, APCTT needs one consultant specialising in designing communication strategies to enhance the visibility of APCTT by, among others, (a) developing and implementing a communication and outreach strategy to make known APCTT's experience and expertise in technology transfer and commercialization; (b) suggest how APCTT can produce promotional materials to improve visibility and awareness among its key stakeholders; and (c) suggest unexplored opportunities for communication to foster collaboration, particularly with the private sector and industry groups, as well as universities and academic institutions. For improved visibility, the consultant can suggest how APCTT may more proactively leverage existing platforms (e.g., social media, TIID and other ESCAP newsletters and networks) to promote its activities.
Qualifications/special skills
A master's degree in international relations, communication, or related field. Or bachelor's degree in other fields in combination with 7 years of qualifying experience may be accepted in lieu of the advanced university degree. A minimum of 7 years of professional experience in creating communication strategy. Excellent writing and presentation skills; a track record of creating communication strategies for international organizations or development programs; a demonstrated understanding of digital communications, branding, and outreach in the fields of development, science, or technology; and, ideally, prior experience working with the UN or regional intergovernmental organizations.
Languages
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