Social Media Executive Duties :- Develop an integrated social media strategy for online marketing campaigns- Keep abreast of social media trends, research, and best practices- Develop and plan on-going content development- Create content for online marketing campaigns- Create social media advertisements- Develop and create social media graphics- Manage day-to-day social media operations, including content publishing, content administration, and engagement- Monitor and analyze user metrics and engagement- Collaborate with marketing and other team members- Communicate with other departments as neededSocial Media Executive Responsibilities :- Provide ongoing social media content, participate in online conversations, manage online reputation, and monitor engagement- Engage with customers by responding to questions, complaints, and comments, and solicit feedback to improve product and service offerings- Maintain active social media presence, posting regularly to social networks and blogs- Coordinate website updates, including content and structure, and optimize content throughout the website- Maintain and update website content including online descriptions and product listings- Coordinate paid online advertising, including creating and executing targeted online ad campaigns- Develop and execute online promotion campaigns- Develop an email marketing strategy, including monitoring email open rates and click-through rates, and developing weekly newsletters- Seek out and apply for new social media opportunities- Generate new social media content, using existing content, and supporting the sales team- Gather, analyze, and report on social media metrics- Develop strategies Requirements And Skills :- Bachelor\'s degree in public relations, marketing, and communications- 2+ years of experience in social media for corporate communications- Strong writing and editing skills- Ability to turn complex ideas into engaging and accessible content- Strong interpersonal skills and ability to communicate across varying audiences- Proven success managing (ref:updazz.com)
updazz .com
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