Here's a job description suitable for a Marketing Executive / Field Sales Officer in the real estate sector:
Job Title:
Marketing Executive / Field Sales Officer (Real Estate)
Location:
Hyderabad
Role Overview:
The Marketing Executive / Field Sales Officer will be responsible for executing marketing strategies, attracting property buyers, and driving field sales. The role combines digital marketing, on-ground fieldwork, and close collaboration with the sales team to enhance property sales, brand awareness, and customer engagement.expertia
Key Responsibilities:
Develop and implement marketing plans to promote real estate projects.expertia
Coordinate and manage digital campaigns (social media, email marketing, SEO), and update property listings across platforms.expertia
Actively visit potential clients, organize promotional events, and represent the brand at property expos/open houses.indeed+1
Generate leads through cold calling, field visits, and effective follow-up.
Collaborate with the sales team on client meetings and conversions.
Conduct market research to identify new business opportunities and stay updated with real estate trends.expertia
Create marketing materials such as brochures, presentations, and advertisements.expertia
Monitor campaign effectiveness, prepare reports, and recommend improvements.
Maintain CRM systems and manage lead pipelines efficiently.indeed+1
Qualifications:
Bachelor's degree in Marketing, Business, or related field.expertia
Proven experience in marketing, sales, or real estate (1+ year preferred).indeed+1
Knowledge of digital marketing and field sales tactics.
Proficiency in CRM software and online marketing tools.
Excellent communication, negotiation, and interpersonal skills.expertia
Ability to work independently and on the field in a fast-paced environment.
Creative thinking, problem-solving skills, and result-oriented approach.
Ability to speak Telugu, Hindi, and English is a plus.
Skills:
Digital and social media marketing.expertia
Lead generation and conversion.
Market research and analysis.
Field sales and networking.
CRM and reporting tools.
This description merges field activity with digital marketing, which is typical for dynamic real estate sales roles in Hyderabad.indeed+1