The Channel Marketing Manager will be responsible for building and managing marketing channels such as architects, interior designers, contractors, real estate developers, brokers, and dealers to generate qualified leads and increase brand visibility. The role focuses on strategic partnerships, campaign execution, and driving business through referral and channel networks.
Key Responsibilities:
Develop and manage channel partnerships with architects, interior designers, contractors, builders, and real estate agents
Plan and execute joint marketing activities with channel partners (events, referrals, promotions)
Generate qualified leads through channel networks and track conversions
Create and distribute marketing collateral (brochures, catalogs, presentations, samples)
Coordinate with sales and design teams for smooth lead handover and closure
Organize partner meets, site visits, product demos, and showroom events
Monitor channel performance and improve partner productivity
Manage channel marketing budgets and ROI
Ensure consistent brand messaging across all partner touchpoints
Identify new channel opportunities and expand the partner network
Job Types: Full-time, Permanent
Pay: ?30,674.61 - ?201,133.50 per year
Work Location: In person
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