Cdna Sr Manager – Media Analytics

Year    Hyderabad, Telangana, India

Job Description

Career Category Sales & Marketing Operations

HOW MIGHT YOU DEFY IMAGINATION?
If you feel like you're part of something bigger, it's because you are. At Amgen, our shared mission--to serve patients--drives all that we do. It is key to our becoming one of the world's leading biotechnology companies. We are global collaborators who achieve together--researching, manufacturing, and delivering ever-better products that reach over 10 million patients worldwide. It's time for a career you can be proud of.
Live | What you will do

  • Own and lead delivery of media performance analytics for Amgen's HCP and consumer marketing initiatives across multiple brands and geographies.
  • Manage a team of analysts responsible for recurring and ad hoc campaign reporting, ensuring high quality and stakeholder alignment.
  • Serve as the primary analytics partner for brand teams, marketing science, and US-based media leadership to define goals, interpret trends, and drive action.
  • Guide QBR preparation and delivery from a media measurement perspective, ensuring alignment across campaigns, KPIs, and insights.
  • Lead identification of trends, underperformance drivers, and optimization opportunities based on historical campaign data.
  • Define and evolve KPI frameworks and performance benchmarks in collaboration with brand and media stakeholders.
  • Partner with analytics, marketing, and vendor teams to align on methodologies, data definitions, and reporting expectations.
  • Ensure consistency, scalability, and clarity in all performance reporting and media analytics outputs.
  • Take accountability for delivery managed by L5 leads; resolve escalations and maintain alignment with US senior managers and global analytics leadership.
Thrive | What you can expect
As we work to develop treatments that take care of others, we also work to care for our teammates' professional and personal growth and well-being.
Basic Qualifications
  • Master's or PhD in Analytics, Marketing Science, or related field with 8+ years of analytics experience including 3+ years in a leadership role.
  • Extensive experience leading media analytics for HCP and/or consumer marketing campaigns, ideally in life sciences or similarly regulated industries.
  • Strong track record of delivery ownership, cross-functional collaboration, and insight generation.
  • Proficiency in storytelling using data, backed by tools like Tableau, Excel, PowerPoint, and SQL/Python.
  • Excellent stakeholder management and presentation skills, especially with US or global marketing partners.
Preferred Qualifications
  • Familiarity with QBR rhythms, KPI frameworks, and marketing performance evaluation in a global pharma setting.
  • Experience leading teams supporting campaign analytics or media measurement platforms.
  • Knowledge of key channels (TV, display, search, social, endemic) and how they relate to KPIs across the marketing funnel.
  • Ability to balance delivery oversight with hands-on thought partnership and team capability development.
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Skills Required

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Job Detail

  • Job Id
    JD4625219
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Hyderabad, Telangana, India
  • Education
    Not mentioned
  • Experience
    Year