Job Description

We are a fun-loving, energetic and fast growing company that breathes innovation. We strive to give an unparalleled experience to our customers and win them for life. One in every 24 people on this planet is served by Airtel. Here, we put our customers at the heart of everything we do. We encourage our people to push boundaries and evolve from skilled professionals of today to risk-taking entrepreneurs of tomorrow. We hire people from every realm and offer them opportunities that encourage individual and professional growth. We are always looking for people who are thinkers & doers; people with passion, curiosity & conviction; people who are eager to break away from conventional roles and do

'jobs never done before'

.



Current wired broadband sizing n India is estimated at 30 Mn, with government PSUs (BSNL & MTNL) serving 13 Mn, the Private players (Airtel/ ACT, Hathaway etc.) serving 7 Mn and another 10 Mn of unreported base, served by smaller LCOs in partnership with MSOs/ ISPs.
This translates to mere 10% household penetration, much lower than average 50% worldwide and 90%+ in Europe & US. In contrast, India has a total base of 167 Mn linear TV customers over DTH/ Cable, clearly demonstrating the huge market for media consumption in India, which are potential for Homes Broadband.
There are estimated 60K Local cable operators, who provide Cable TV services by laying OH coaxial cable (in tie up with MSOs, estimated 6K), with estimated customer base of 10 Mn, in Tier I, II & III towns. We intend to aggressively pursue this opportunity.
The Channel Manager has to drive business through the identified LCO in the defined 2/3 cities.
The person will be reporting to the regional head - Broadband Franchise and will drive Gross add and Base growth - he will be required to demonstrate strong execution skills to ensure participation of LCO in daily activities. The person will also manage and foster relationships with LCO.

Key Deliverables

Ensure Targeted new acquisition
Drive Base recharge with support of CS and LCO
Ensure LCO payouts and other support
BTL activities in areas of operations
LCO on boarding
Team handling
Ensure Go To Market ways of working


Skills Required

Strong Execution Skill.
Partner Management
Distribution effectiveness
Drive productivity
Excellent communication skill
Go To Market working


Educational Qualifications

Full Time graduate, preferably MBA/ PGDM


Work Experience2+ years of Sales Experience Preferably Telecom/FMCG

Job Snapshot

Updated Date
27-10-2025
Job ID
Job_8960
Function
DTC
Location
AP-Warangal-Hanamkonda, Hyderabad, Andhra Pradesh, India
Experience
1 - 3 Years
Employee Type
Employee