Job Description

Role Summary

Smarklabs Media PvtLtd is on a mission to spotlight India's most promising founders, brands, and ideas. We're looking for a Campaign Manager who can conceptualize and execute high-impact marketing campaigns that amplify our stories, drive traffic, and build strategic partnerships. This role blends creativity, performance marketing, and media planning -- ideal for someone who thrives in a startup ecosystem.

Key Responsibilities

Plan and execute integrated campaigns across social media, email, web, and partner platforms Collaborate with editorial and design teams to package founder stories, brand features, and event promotions Manage paid media budgets across Meta, Google, LinkedIn, and influencer networks Track campaign performance, optimize for reach and engagement, and report key metrics weekly Coordinate with PR, affiliate, and sponsorship teams to maximize campaign visibility Own campaign calendars for product launches, founder interviews, and branded content Ensure brand consistency across all touchpoints and creatives
Requirements

1-2 years of experience in campaign management, preferably in media, content, or startup marketing

Strong grasp of digital platforms, performance marketing, and audience targeting Experience with tools like Meta Ads Manager, Google Analytics, Mailchimp, and Canva Excellent communication and project management skills Ability to work independently and iterate quickly in a lean team setup
Bonus Skills

Prior experience in founder-focused media, startup PR, or B2B content marketing Familiarity with SEO, affiliate marketing, and newsletter growth strategies Creative writing or scripting skills for reels and short-form content
What We Offer

A front-row seat to India's startup ecosystem Creative freedom and ownership of campaigns Fast growth, high visibility, and collaborative culture Competitive compensation and performance-linked incentives
Job Type: Full-time

Pay: ₹14,716.23 - ₹59,623.96 per month

Work Location: Remote