We are seeking an experienced Campaign Manager to lead our performance marketing initiatives across digital channels. The ideal candidate will have a strong background in D2C/e-commerce with proven expertise in Google Ads and other performance marketing channels. This role requires a data-driven professional who can optimize campaigns, analyze performance metrics, and drive measurable business results.
Key Responsibilities
Campaign Management & Optimization
Plan, launch, and manage performance campaigns across Google, Meta, Amazon and other paid channels.
Conduct thorough keyword research, ad copy creation, and landing page collaboration to drive ROAS.
Lead A/B testing of creatives, landing pages, and audience segments to improve performance.
Track daily campaign performance (CTR, CPC, ROAS, CPA, etc.) and generate insights for continuous optimization.
Collaborate closely with design and product teams to align campaigns with brand and conversion goals.
Create detailed performance reports with strategic recommendations and utilize analytics tools to derive customer insights
Experience & Background
3-5 years of hands-on experience in performance marketing channels
Proven track record working with D2C or ecommerce product companies
Google Ads expertise is mandatory - must demonstrate advanced proficiency
Experience with Meta Ads, Amazon and other paid advertising platforms
Strong background in data analysis and reporting using Google Analytics
Proficiency in Google Analytics, conversion tracking, and data interpretation.
Strong skills in campaign reporting, data analysis, and budget management.
Comfortable working in fast-paced environments with performance targets
Job Types: Full-time, Permanent
Pay: ₹1,000,000.00 - ₹1,500,000.00 per year
Application Question(s):
How many years of Exprience do you have in Performance Marketing?
What budget spends have you handled/ month?
Mention your current KPI/ KRAs
Work Location: In person
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