Job Description

JOB DESCRIPTION

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Location:

Noida

Department:

Times Mobile

Employment Type:

Full-time

Role:

Campaign Manager

About Times Internet

At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India's largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.


Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig and Times Mobile among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations.


As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt.


We are driven by the excitement of new possibilities and are committed to bringing innovative products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level!

About Times Mobile

Times mobile is the cloud communications platform and performance marketing service provider of The Times Group - India's largest media and entertainment house. Times Mobile provides cPaaS solutions in SMS, RCS, WABA packaged with a comprehensive generative AI chatbot and voice to enterprises. Handling sensitive client data as per strict data safety standards such as SOC2 and highly customized service support are the reasons for customers to choose us over other similar providers..

Role Summary

Times Mobile is looking for a Campaign Manager to run and monitor Click to WhatsApp (CTWA) campaigns sold by Times Mobile. The role requires hands-on management of campaigns on Google Ads Manager and Meta (Facebook) Ads Manager, ensuring performance, optimization, and ROI. The candidate will be responsible for execution, monitoring, reporting, and communicating results with stakeholders.

Key Responsibilities

End-to-end management of CTWA campaigns on Google and Meta platforms. Monitor performance metrics, optimize campaigns, and ensure delivery within budgets. Conduct A/B testing on creatives, placements, and targeting. Generate reports with insights and recommendations. Coordinate with sales and client teams to ensure campaign objectives are met.

Qualifications

Minimum 2 years of hands-on experience with Google Ads Manager and Meta Ads Manager. Bachelor's degree (required). Strong quantitative and analytical ability. Excellent communication and reporting skills. * Detail-oriented, proactive, and results-driven.