Campaign Analyst

Year    Gurgaon, Haryana, India

Job Description



Overview
Company Profile: We are a leading global mobility solutions provider catering to the Business of Tomorrows. We are a subsidiary of Tech Mahindra and a part of the 19 billion $ Mahindra Group. Our solutions are deployed by over 130+ mobile service provides and financial institutions in over 95 countries and enrich the lives of over 2 Billion people globally to deliver a better future. With 18 years of experience and 8 product lines, we have seen double digit growth in the last 3 years. We enable service provides to enhance customer experience, rationalize costs, and accelerate revenue growth.
Our portfolio spans across multiple domains:

  • Mobile Financial Solutions: 130+ deployments, empowering 1 billion+ people globally
  • Digital Lifestyle Solutions: 65+ deployments globally
  • Messaging Solutions – 80+ deployments, process 1 trillion messages annually
  • Consumer Value Management – 40+ deployments across 25+ countries
  • Mobile Data Solutions – 1 billion hits/day in a single deployment
  • Business Solutions – 230+ million subscribers catered to in a single deployment
  • Managed Services

Recent Awards/Recognitions
  • We are 2 time GLOMO Award winner
  • Positioned in Gartner Magic Quadrant on Integrated Revenue and Customer Management for CSPs in 2016 and 2017
  • Won Africacom awards in 2017 in the ‘Best Mobile Financial Services’ category

For more information, please visit www.mahindracomviva.com


About Consumer Value Solutions

CVS provides a portfolio of digital marketing solutions that help the marketer manage the end-to-end consumer life-cycle. The portfolio leverages big data-driven mobile analytics to uncover customer insights which in turn, ensures revenue growth and enhanced customer experience. We provide a highly scalable analytically driven big data platform for Consumer & Retailer Value Management.


Work Location

Gurgaon


Total Experience

8 Yrs years with Telecom domain experience


Qualification

B.Sc/B. Tech / M.Sc / MBA


Objective of the role

We are looking for a Business Operations professional who will act as a consultant to support one of our clients in the region / zone by suggesting and driving Business Operations. The outcome expected are as follows:
  • High client satisfaction achieving trusted advisor status
  • On time campaign delivery, on-budget deployment of projects and On-time payments are made
  • Share reports and insights to enhance campaign revenue


Skills

Functional:
  • Strong experience in Telco CVM, Big Data and Machine Learning experience
  • Exceptional PL/SQL preferably in an Oracle environment
  • Highly skilled in SQL, Query writing, reporting , Qlicksense
  • Highly Skilled in excel/Spreadsheet, Access, data Base management. Must have experience in Data analytics/reporting for Marketing department in telco envirnoment
  • Experience in Customer Delivery Management and Business Operations in Telecom.
Behavioral:
  • Excellent problem solving and analytical skills combined with a strong business acumen
  • Bias for action and can break down complex problems into steps
  • Good deductive skills - studying business data reports, gathering information, evaluating output requirements and formats
  • Excellent verbal and written communication skills, Interpersonal skills
  • Good collaborator and a team worker



Roles and Responsibilities

The main role purpose of the Campaign specialist is to support Consumer Value Solution (CVS) team on campaign design, configuration and analyze the performance of executed campaigns. Key Job Responsibility
  • Be the single point of contact between Marketing and Comviva for design reporting and configuration of campaigns
  • Ensure the campaign-to-market process for assigned campaigns is managed to a high standard and within SLA.
  • Complete segmentation and base analysis to support the development and approval of CVM campaigns
  • Implement new standard reports to monitor campaign performance
  • Provide ad-hoc reporting support for the CVM and client to evaluate campaign performance
  • Identify and make recommendations for actions to improve campaign performance and drive incremental revenue and other campaign KPIs Continuous Improvement
  • Build Comviva’s best practice campaign knowledge.
  • Ensure all knowledge is documented and incorporated into effective processes.
  • Identify opportunities for improvement in business practice
  • Publishing the campaign results in easy to understand formats
  • Can provide different reports to different customer hierarchies
  • Customizes reports as required by specific campaigns alongside the campaign configuration

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Job Detail

  • Job Id
    JD2872747
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Gurgaon, Haryana, India
  • Education
    Not mentioned
  • Experience
    Year