Business Development Linkedin & Email Marketing

Year    WB, IN, India

Job Description

Job Title:

Business Development - LinkedIn & Email Marketing

Location:

Sector V, Salt Lake, Kolkata

Experience:

1 year - 3 years

Job Summary:



We are seeking a proactive and experienced

Business Development Executive

with a specialization in

LinkedIn outreach, Sales Navigator, and Email Marketing

.

The ideal candidate will be responsible for generating B2B leads, running outreach campaigns, and identifying new business opportunities through LinkedIn and email platforms.

This role plays a key part in driving our sales funnel and building a strong client network for international markets.

Key Responsibilities:



Generate quality B2B leads using

LinkedIn Sales Navigator

and

email campaigns via tools like Brevo

. Write and manage cold emails, follow-ups, and outreach sequences via

Email marketing

. Connect and engage with prospects via LinkedIn messages, InMails, and targeted lists. Manage and grow LinkedIn profiles and company page presence for business outreach. Research prospects, industries, and decision-makers for targeted lead generation. Track campaign performance metrics, response rates, and optimize outreach strategies. Maintain accurate records of leads, outreach status, and CRM updates.

Required Skills & Qualifications:



Bachelor's degree in Business, Marketing, or a related field.

1 to 3 years of experience in B2B lead generation via LinkedIn and email marketing.

Hands-on experience with

LinkedIn Sales Navigator

and email automation tools. Excellent written and verbal communication skills in English. Strong knowledge of cold email strategies, A/B testing, and follow-up mechanisms. Familiarity with IT services, digital marketing, or SaaS industry (preferred). Basic knowledge of CRM systems and tools like Excel, Google Sheets.
Job Types: Full-time, Permanent

Pay: ?12,000.00 - ?20,000.00 per month

Benefits:

Flexible schedule Health insurance Paid sick time Paid time off
Schedule:

Monday to Friday Morning shift Weekend availability
Supplemental Pay:

Overtime pay Performance bonus Yearly bonus
Education:

Bachelor's (Required)
Experience:

LinkedIn Sales Navigator: 1 year (Required) Email marketing: 1 year (Preferred)
Language:

English (Required)
Work Location: In person

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Job Detail

  • Job Id
    JD3874446
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    WB, IN, India
  • Education
    Not mentioned
  • Experience
    Year