Job Description

Job Title:

Business Development & Marketing Specialist

(Full-time / Internship)

Location:

Vadodara, Gujarat (On-Site)

Job Type:

Full-Time

Experience:

0 - 2 Years (Interns with technical background or ERP certification are also welcome)

Shift:

General Shift

:

We are looking for a proactive and versatile

Business Development & Marketing Specialist

to join our growing team in Vadodara. This role is ideal for individuals who are passionate about business development, digital marketing, and technology. You will be responsible for driving lead generation, managing digital outreach, organizing events, and supporting client engagement initiatives.


Candidates with a background in

IT, ERP systems

, and strong digital marketing fundamentals are preferred. We are also open to hiring

interns

who have graduated from a

technical background

or completed

ERP certification

and possess a strong interest in business development and digital marketing.

Must have skills:

Business Development:

Identify and generate qualified leads through

cold calling

,

emailing

, and

LinkedIn outreach

. Build and maintain relationships with potential clients and partners. Set up and manage

meetings, demos, and follow-ups

with prospects. Conduct

market research

to identify new business opportunities, trends, and competitive landscape. Assist in creating and presenting client-specific

pitches, proposals

, and presentations. Coordinate

event planning

for webinars, industry events, and client engagement activities.

Digital Marketing:

Develop, manage, and optimize

social media campaigns

, especially on

LinkedIn and other B2B platforms

. Create and execute email marketing campaigns tailored to target audiences. Monitor performance analytics and suggest improvements to enhance reach and conversions. Stay updated on the latest trends in

digital marketing tools, social platforms, and automation

.

Experience Required:

1-2 years of experience in

business development

&

digital marketing

. Excellent

English communication and articulation

skills (written and verbal). Strong knowledge and hands-on experience in: +

Lead generation

,

cold calling

, and

cold emailing

+

LinkedIn and social media marketing

+

ERP systems

or business process understanding
+

Event management

and

client meeting setup

Preferred (Good to Have):

Experience in

content creation

(blogs, social posts, website copy, marketing materials). Exposure to SEO/SEM practices, CRM tools, and analytics platforms.

Required Qualifications:

Interns

or

fresh graduates

from technical backgrounds (IT, Computer Science, etc.)

OR

who have completed

ERP certifications

or have a strong interest in

digital marketing and business development

.

Key Skills:

Excellent interpersonal and collaboration skills. Strong time management and organizational abilities. Strategic thinking and problem-solving attitude. Adaptable and capable of working in a dynamic, fast-paced environment. Proficiency with tools such as LinkedIn Sales Navigator, email automation platforms, CRM systems, and digital marketing dashboards. Ability to create and deliver compelling presentations and client communications.

Job Category:

Business Development & Digital Marketing

Job Type:

Full Time / Onsite

Job Location:

Vadodara