Post- Business Development & Digital Marketing Executive
Location- Indiranagr, Bangalore.
Get in touch- hr3@lifeeducare.com or call at 9669996899
Other Details
Travel: Approx. 6-8 days per month (for client meetings, events etc.)
Employment type: Full?time
Note:
This is
not a target-driven or outbound sales role;
it focuses on
handling generated leads.
Role Summary
This role is responsible for driving both
business development
and
digital marketing
efforts to enhance Life Educare's market visibility, generate leads, convert prospects and grow business in line with the company's strategic goals. You will work closely with marketing & operations teams to align campaigns, outreach and client relationship efforts.
Key Responsibilities
Business Development
Identify new business opportunities: school promoters, investors, existing schools needing consulting/support etc.
Build and manage a sales/BD pipeline from lead generation to proposal/pitch to closing.
Primarily handle inbound/generated leads
received through digital channels, campaigns and networks.
Develop proposals, presentations and pitches customized to client needs.
Maintain relationships with prospective and current clients to ensure high satisfaction and identify opportunities for upselling or cross?selling.
Collaborate internally with academic & operations teams to deliver client proposals and projects.
Keep track on market trends, competitor landscape and opportunities in the education sector.
Digital Marketing
Develop, plan, and execute digital marketing strategies (SEO, SEM, social media, email, content marketing) to generate leads and strengthen brand presence.
Create, schedule and manage content across digital channels: website, blog, social media, newsletters etc.
Monitor, analyze and report on digital campaigns, use data and analytics (e.g., Google Analytics) to optimize performance, traffic, conversions, engagement, ROI.
Manage paid digital campaigns (Google Ads, social media ads) to reach target audiences effectively.
Ensure all digital material is on?brand and in line with Life Educare's messaging and visual identity.
Qualifications & Skills
Bachelor's degree in marketing, Business Administration, Education Management, or related field. MBA or equivalent is a plus.
Experience in digital marketing and business development, preferably in education, consulting, or services sector.
Strong understanding of digital marketing tools, platforms and best practices (SEO, SEM, social media advertising, content marketing, email marketing).
Excellent communication, presentation and negotiation skills.
Good analytic skills, ability to work with data to derive insights and make decisions.
Self?motivated, target?driven, ability to work independently and as part of a team.
Comfortable with outreach, networking and client meetings (onsite/online).
Job Type: Full-time
Pay: ₹35,000.00 - ₹45,000.00 per month
Work Location: In person
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