Business Development Associate

Year    MP, IN, India

Job Description

Business Development Executive (BDE) - Experienced (Inside Sales & Lead Generation)

Location:

Indore, Madhya Pradesh (Nipania / Indore office)

Experience Required:

1-3 years (or more, depending on seniority) in B2B sales, lead generation, inside sales role.

Reporting To:

Business Development Manager / Sales Head

Role Overview

As an experienced BDE at Visko Group, you will drive the growth of our business by focussing on inbound and outbound inside-sales activities, generating high-quality leads, qualifying prospects, nurturing them through the funnel, and supporting deal closures. You will work closely with the senior sales & marketing teams, leveraging CRM tools, market research, and digital outreach, to build a strong sales pipeline and convert leads into clients.

Key Responsibilities

Generate and qualify new business leads through cold-calling, email outreach, LinkedIn or other social media channels, and other digital means. Perform inside sales: reach out to leads, conduct introductory conversations, schedule product/service demos or meetings for senior sales staff. Maintain and continuously update the sales pipeline in CRM tools (e.g., Zoho, HubSpot, Salesforce) -- track calls, meetings, proposals, conversions. Achieve specified lead generation and qualification metrics (e.g., X leads/week, Y qualified meetings/month). Support the preparation of proposals, sales presentations, and pitch decks tailored to client needs. Build relationships with prospective clients (corporates, HR consultancies, job-portals or staffing depending on vertical) and nurture them through the sales funnel. Stay up to date with industry trends, competitor offerings, market conditions so you can articulate and position Visko's value proposition effectively. Collaborate with marketing team to design lead-gen campaigns, input into content or outreach strategy. Meet or exceed monthly/quarterly sales targets and inside-sales KPIs (lead volume, conversion ratio, pipeline value) as defined by management. Provide regular reports on lead-gen performance, pipeline status, forecast, and issues to the manager.
Qualifications & Required Skills

Bachelor's degree in Business, Marketing, or any similar discipline (MBA or PG in Sales/Marketing is a plus).

Experience:

Minimum 1-3 years (or more for senior level) in business development, inside sales, or lead generation in a B2B environment. (Some postings at Visko mention 1-3 years in similar domain). SimplyHired+2SimplyHired+2 Proven track record of generating leads, following through, and converting leads into business opportunities. Strong communication (written & oral), presentation, negotiation and interpersonal skills. Proficiency with CRM software, MS Office (Excel, PowerPoint) and experience in maintaining sales pipeline. Self-motivated, results-oriented, comfortable working in a target-driven environment. Ability to work independently as well as collaboratively with teams. Preferably: knowledge of the local market (Indore/MP region), digital outreach tools, and inside-sales best practices.
Inside-Sales & Lead Generation Specifics

You will be expected to generate a defined number of

qualified leads

per week/month (for example: 30 leads/week, 120 leads/month) -- actual quota to be defined by management. Maintain a conversion ratio from leads ? meetings/demos ? deals. For example, a target might be "20% of leads should convert to meetings" and "10% of meetings should convert to paying clients". Handle

inside sales

(remote/call/email) versus field sales -- major focus is on outreach, lead qualification, scheduling, and handing over to closers. Regular follow-ups, pipeline hygiene (ageing leads, drop-outs), and updating CRM details (source of lead, status, next action). Meet weekly & monthly KPIs for calls made, e-mails sent, demos scheduled, proposals submitted, and deals progressed.
Job Types: Full-time, Permanent

Pay: ?15,000.00 - ?25,000.00 per month

Benefits:

Health insurance Provident Fund
Work Location: In person

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Job Detail

  • Job Id
    JD4696834
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    MP, IN, India
  • Education
    Not mentioned
  • Experience
    Year