Btl Marketing Manager

Year    TS, IN, India

Job Description

We're Hiring: BTL Marketing Manager | Organic Mandya

Are you passionate about building impactful on-ground brand experiences?

Do you enjoy creating meaningful customer engagement through innovative BTL strategies?

If yes -- we'd love to connect with you!

Position: BTL Marketing Manager



Location: Hyderabad

Experience: 4-8 years (FMCG/Retail preferred)

Key Responsibilities



Plan and execute BTL campaigns, in-store activations, sampling, and events.
Manage POS branding, visual merchandising, and retail-level visibility.
Coordinate with vendors/agencies for branding, fabrication, and event execution.
Lead field teams and promoters with clear briefing and performance tracking.
Analyse competition activities and market trends for continuous brand improvement.
Collaborate with Sales, Operations, and Product teams for seamless delivery.
Manage budgets and ensure strong ROI on all BTL initiatives.
Prepare performance reports and insights for management.

What We're Looking For



Strong experience in BTL/activation management (FMCG/Retail preferred).
Excellent vendor negotiation and on-ground execution skills.
Ability to lead field teams and manage multiple projects.
Creative, agile, and strong problem-solving abilities.
Good communication and stakeholder management skills.

What You'll Gain



Hands-on experience in building and executing high-impact BTL strategies.
Opportunity to work directly with leadership and influence brand visibility.
Exposure to end-to-end campaign management -- planning to execution.
Learning across retail operations, customer behaviour, and market dynamics.
Ownership-driven environment with room for innovation and creative ideas.
Be part of a fast-growing organic FMCG brand making a positive difference.
Job Type: Full-time

Pay: ?40,000.00 - ?50,000.00 per month

Benefits:

Health insurance Leave encashment Provident Fund
Work Location: In person

Beware of fraud agents! do not pay money to get a job

MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.


Job Detail

  • Job Id
    JD4820398
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    TS, IN, India
  • Education
    Not mentioned
  • Experience
    Year