To lead the conceptualisation and visualisation of advertising campaigns by translating brand strategy into compelling visual narratives, campaign concepts, and storytelling formats that connect emotionally with the target audience.
Key Responsibilities:
Ideate and craft breakthrough
campaign concepts
aligned with brand objectives.
Visualise campaign themes
and develop moodboards, storyboards, and visual benchmarks for multi-platform storytelling.
Collaborate closely with copywriters, designers, filmmakers, and brand managers to
translate ideas into visual executions
.
Build a
strong visual narrative
across formats - from digital ads, films, and print to experiential and influencer-led content.
Ensure
cohesive brand storytelling
across touchpoints with a strong eye for aesthetic, tone, and consistency.
Research visual trends, consumer behavior, and cultural cues to fuel concept development and campaign design.
Key Skills Required:
Strong grasp of
visual communication and design language
.
Proficiency in
concept ideation
, campaign structuring, and narrative building.
Ability to translate abstract brand ideas into
visually rich concepts
.
Background in art direction, visual storytelling, or creative strategy.
Ideal Background:
visual designer, art director, or campaign conceptualiser with 5-8 years of experience in advertising, branding, or media.
Job Types: Full-time, Permanent
Pay: ₹25,000.00 - ₹50,000.00 per month
Benefits:
Food provided
Health insurance
Provident Fund
Schedule: