Develop and execute comprehensive brand strategies for clients and internal projects
Conduct market research, audience analysis, and competitive benchmarking
Define brand positioning, voice, values, and messaging frameworks
Collaborate with designers, content creators, and digital marketers to translate strategy into compelling visual and verbal outputs
Evaluate brand performance metrics and optimize strategies accordingly
Lead client workshops and presentations to align vision and goals
Keep abreast of branding and marketing trends, tools, and emerging platforms
Qualifications:
Bachelor's or Master's degree in Marketing, Communications, Branding, or a related field
3+ years of experience in brand strategy, marketing strategy, or a similar role
Strong understanding of digital marketing, UX/UI, and content strategy
Experience working in a digital agency or consultancy (preferred)
Skills Required:
Strategic thinking with a creative flair
Excellent communication and storytelling skills
Ability to translate complex concepts into clear brand narratives
Strong project management and presentation abilities
Proficiency in tools like Figma, Adobe Suite, or branding frameworks (preferred)
Job Types: Full-time, Permanent
Pay: ₹15,805.37 - ₹45,867.73 per month
Benefits:
Health insurance
Provident Fund
Schedule:
Day shift
Experience:
Brand Strategist: 4 years (Required)
Work Location: In person
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