We are looking for a highly creative and analytical Brand Strategist to join our team. In this role, you will be responsible for developing brand strategies, shaping brand identities, and ensuring consistent messaging across all touchpoints. You will collaborate closely with our design, marketing, and content teams to create meaningful brand experiences that drive results.
Key Responsibilities :
:- Conduct brand audits, competitor analysis, and market research.
:- Develop brand positioning, tone of voice, and messaging frameworks.
:- Create and present strategic brand guidelines and concepts to clients.
:- Work closely with creative teams to translate strategy into visual and content outputs.
:- Build brand architecture and ensure consistency across all platforms.
:- Identify opportunities for brand growth and differentiation.
:- Collaborate with clients to understand their vision, goals, and business challenges.
:- Support campaign planning with insights and strong brand direction.
:- Monitor brand performance and recommend improvements.
Requirements :
:- Proven experience as a Brand Strategist or similar role in a creative/marketing agency.
:- Strong understanding of branding, consumer psychology, and market trends.
:- Excellent communication and presentation skills.
:- Ability to think creatively and strategically.
:- Experience in developing brand guidelines, positioning statements, and messaging.
:- Ability to work collaboratively with design, content, and marketing teams.
:- Strong analytical and problem-solving skills.
:- Familiarity with digital marketing, social media, and brand storytelling.
Preferred Skills
:- Experience with tools like Figma, Canva, Adobe Suite.
:- Knowledge of social media strategy, or content marketing.
:- Ability to manage multiple projects and clients.
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