Job Summary
We are seeking a creative and strategic Brand cum Social Media Manager who can manage the online presence of multiple brands across digital platforms. The ideal candidate will be responsible for brand communication, content creation, social media management, and online reputation, ensuring consistency with each brand's tone, values, and business goals.
Key Responsibilities
Brand Management ? Develop and maintain brand voice, tone, and visual consistency for multiple brands ? Ensure all digital content aligns with each brand's positioning and guidelines ? Collaborate with internal teams to strengthen brand identity and recall ? Monitor brand sentiment and customer perception across platforms
Social Media Management ? Plan, execute, and manage social media calendars for multiple brands ? Manage brand presence on platforms such as Instagram, Facebook, LinkedIn, X (Twitter), YouTube, Pinterest ? Write platform-optimized captions, hashtags, and CTAs ? Publish, schedule, and optimize posts for engagement and reach ? Track trends and adapt content strategies accordingly
Content Creation ? Create high-quality visual and written content (posts, reels, stories, short videos, carousels) ? Coordinate with designers, videographers, and influencers ? Ensure content is customized for each brand and platform ? Maintain consistency in messaging while scaling content across brands
Online Reputation Management (ORM) ? Monitor and respond to comments, messages, reviews, and mentions ? Handle customer queries, feedback, and complaints professionally ? Proactively manage brand reviews on Google, social platforms, and marketplaces ? Identify potential reputation risks and manage crises effectively
Performance & Reporting ? Analyze performance metrics such as engagement rate, reach, growth, sentiment ? Prepare monthly performance reports with actionable insights ? Optimize content and strategy based on data and audience behavior
Tools & Platforms ? Meta Business Suite, Hootsuite, Buffer, Sprout Social ? Influencer & UGC platforms ? Analytics & Reporting Tools
Job Type: Full-time
Pay: ?45,000.00 - ?60,000.00 per month
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