Brand Marketing Manager D2c Ecommerce (fashion)

Year    HR, IN, India

Job Description

Senior Brand Manager - Marketing


Location

: Gurgaon, 6 days a week

Experience

: 3-8 years in D2C

Reports to

: Founder

We are hiring a

Senior Brand Manager - Marketing

to lead brand storytelling and build campaigns that move the needle emotionally and commercially. If you are someone who can take a problem, turn it into a brand insight, and translate that into a scroll-stopping campaign, this role is for you.

Key Responsibilities:



Brand & Content Strategy



Own and evolve brand voice, positioning, and narrative

Build quarterly brand calendars aligned with product, content, and performance goals

Develop, brief, and lead brand campaigns from concept to execution

Identify and act on key cultural and consumer moments to stay relevant

Social & Digital



Lead all social handles (IG, YouTube, LinkedIn, etc.) with a strategy-first approach

Ensure consistency in visual and verbal identity across digital platforms

Ideate high-impact digital storytelling formats - reels, influencer collabs, topical posts, founder-led stories

Work closely with the performance team to align brand + business goals (eg: landing pages, ad comms, UGC strategy)

Campaigns & Community



Conceptualize and launch brand-led campaigns -- product drops, topical moments, brand love IPs

Partner with stylists, creators, production teams to bring ideas to life

Collaborate with PR, influencer & partnership leads to amplify campaigns

Nurture community engagement -- from DMs to comments to events

Team Management & Collaboration



Lead the content, copy, and design team; motivate, review, and manage output

Coordinate cross-functionally with performance, CX, product, and founder team

Build processes to drive clarity, ownership, and timely delivery

Who We are Looking For:



3-4 years of experience in brand marketing (preferably D2C)

Proven track record of building engaging brand campaigns with measurable outcomes

Deep understanding of the Indian social media and cultural landscape

Experience managing content/design teams and external agencies

A strong design + copy sensibility, you are picky in the best way

Ability to think creatively + commercially (can balance vibes with ROI)

Self-starter attitude, comfort with chaos, and hunger to build something meaningful

MAIL UPDATED RESUME WITH CURRENT SALARY-

EMAIL: etalnthire@gmail.com

Satish: 88O2749743

Job Type: Full-time

Pay: ?285,115.54 - ?1,566,244.09 per year

Ability to commute/relocate:

Gurgaon, Haryana: Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):

Do you have experience in D2C ecommerce fashion industry ? current salary ? expected salary ? notice period ? current location ? would you be comfortable with job location (udyog vihar phase-1, gurgaon) ? would you be comfortable with 6 days working ?
Experience:

brand marketing: 3 years (Preferred)
Work Location: In person

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Job Detail

  • Job Id
    JD4075512
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    HR, IN, India
  • Education
    Not mentioned
  • Experience
    Year