Job Description

Job Title:

Brand Manager - Marketing

Location:

Kolkata

Department:

Marketing

Reports To:

Head of Marketing / Founder

About Jewelbox

Jewelbox is a modern fine jewelry brand redefining everyday luxury with timeless designs, sustainable practices, and exceptional craftsmanship. We are passionate about building a brand that resonates with today's customers and reflects elegance, authenticity, and innovation.

Role Overview

The Brand Manager - Marketing will be responsible for building, strengthening, and expanding the Jewelbox brand across all channels. This role involves driving brand visibility, crafting compelling brand stories, and executing integrated marketing campaigns to increase awareness, engagement, and loyalty.

Key Responsibilities

Develop and execute brand marketing strategies to enhance Jewelbox's positioning in the fine jewelry market. Plan and manage integrated marketing campaigns across digital, retail, and offline channels. Define and maintain brand guidelines to ensure consistent messaging and visual identity. Collaborate with product, design, and sales teams to align marketing initiatives with business goals. Lead content creation for social media, website, PR, and influencer collaborations. Manage partnerships, sponsorships, and brand activations to increase visibility. Analyze market trends, competitor strategies, and consumer insights to inform marketing decisions. Track, measure, and report on campaign performance with actionable insights. Drive customer engagement and loyalty programs to strengthen long-term relationships.

Requirements

Bachelor's/Master's degree in Marketing, Communications, or related field. 4-6 years of experience in brand management/marketing, preferably in lifestyle, luxury, or consumer brands. Strong understanding of digital marketing, influencer marketing, and PR. Excellent communication, storytelling, and presentation skills. Creative thinker with a strong sense of aesthetics and brand building. Analytical mindset with experience in marketing analytics and performance tracking. Ability to manage multiple projects in a fast-paced environment.

What We Offer

Opportunity to shape and grow a premium jewelry brand. Creative and collaborative work environment. Competitive compensation and benefits. Exposure to luxury, lifestyle, and fashion ecosystems.
Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹55,000.00 per month

Benefits:

Health insurance Provident Fund
Work Location: In person