Job Description

About Company:
One of the leading and fastest-growing Print and Publishing Solutions Company in India.
We believe that we possess every key aspect of a Publisher's Printing Requirements to give our customers a delightful experience.
Our specialization and expertise in the field make us the top offset printer in India. We make sure that the project you have entrusted us with, is completed well within time.
Our commendable services will be the deliverance of all our promises. Leading high-quality printing press specializing in large-scale textbook production.
An Ideal Candidate:
Branding experience in a manufacturing setup (preferably printing) is required. 7+years of experience is necessary. An MBA in Marketing is preferred. The candidate will develop and implement brand strategies that align with business goals and the needs of the target audience.
Key Competencies:

• Develop and implement brand strategies that align with business goals and target audience needs.
• Planned, executed, and managed marketing campaigns to drive brand awareness and engagement.
• Conduct market research to understand consumer trends, and competitor activities, and identify opportunities.
• Ensure consistent brand messaging and identity across all marketing materials, customer interactions, and channels.
• Manage brand-related budgets and track expenditures to ensure effective resource allocation.
• Work with various departments, including product development, marketing, sales, and customer service, to ensure brand alignment.
• Monitor competitor activities and analyze their branding strategies to identify opportunities for differentiation.
• Identify and implement brand growth and innovation opportunities, including new product launches and marketing initiatives.
• Utilize category and consumer insights to drive product development and marketing initiatives.