Job Description

We are looking for a

Brand Manager with proven hands-on experience working with a D2C brand

(preferably fashion/lifestyle/jewellery).

Key Responsibilities

Own and drive the

brand strategy

across all customer touchpoints (website, social, ads, packaging, content). Build a

strong, consistent brand identity

aligned with D2C growth goals. Work closely with

performance marketing, content, design & founders

. Plan and execute

brand campaigns, launches & seasonal drops

. Ensure brand storytelling resonates with the

online-first D2C audience

. Analyze brand metrics: brand recall, engagement, conversions, customer feedback. Manage influencers, collaborations & community-building initiatives.

Must-Have Experience

1+ years of experience

as a Brand Manager / Brand Lead.

Direct experience working in a D2C brand

(not just agency support). Experience in

fashion / jewellery / lifestyle / beauty D2C brands

is a big plus. Strong understanding of

ecommerce funnels & consumer behaviour

. Has worked closely with

performance marketing & content teams

. Knows how to balance

brand + revenue

(not just aesthetics).
Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits:

Paid sick time Paid time off Provident Fund
Application Question(s):

Are you comfortable for Vasai West as a work location?
Work Location: In person