We are seeking a creative, analytical, and results-driven
Brand Manager / Digital Marketing Expert
to strengthen our brand presence, increase product visibility, and drive customer engagement across digital platforms. The ideal candidate will be responsible for developing and executing marketing strategies that enhance brand awareness, nurture leads, and ensure seamless product promotions both online and offline.
Key Responsibilities:
Brand Management & Awareness
Develop and implement brand strategies to strengthen brand identity and positioning in the market.
Build brand awareness through creative campaigns, digital storytelling, and customer engagement initiatives.
Leverage customer testimonials, case studies, and reviews to enhance brand credibility and trust.
Digital Marketing & Promotions
Plan and execute product promotions, seasonal campaigns, and offers across digital channels.
Create and manage engaging content (visual, video, and written) to educate customers about products and their benefits.
Develop and execute email marketing campaigns targeting key customers and prospects to nurture leads and drive conversions.
Ensure seamless product listing, visibility, and sales performance on company website and e-commerce platforms along with coordination with e-commerce agency/individual to enhance sales and progress.
Manage and optimize online ad campaigns (Google Ads, Meta Ads, LinkedIn, etc.) for maximum ROI.
Engagement & Lead Nurturing
Drive digital engagement through social media, newsletters, and influencer collaborations.
Monitor campaign performance and audience analytics to improve engagement strategies.
Develop and maintain a CRM-based lead nurturing funnel to convert prospects into active buyers.