Job Description

Role Overview:

The Brand Manager will be responsible for developing, implementing, and managing brand strategies to enhance brand visibility, engagement, and customer loyalty. This role will oversee both online and offline marketing initiatives and will be instrumental in setting up our social media presence, driving digital campaigns, optimizing ad spends, and strengthening our brand identity across multiple touchpoints.

Key Responsibilities

1. Brand Strategy & Positioning

Develop and execute brand strategies aligned with company vision and business goals. o Create a brand communication plan for different phases --

Awareness

,

Brand Launch

,

Customer Acquisition

, and

Customer Retention

. Ensure consistent brand messaging across all channels and campaigns.

2. Social Media Setup & Management

Set up and manage the company's

social media platforms from

(Instagram, Facebook, LinkedIn, YouTube, etc.). Build and maintain a strong brand presence online. Devise and maintain a social media calendar aligned with brand campaigns.

3. Content & Creative Development

Utilize the company's

existing content bank

to prepare engaging creatives (static posts, reels, carousels, infographics, videos). Coordinate with designers, content writers, and agencies for high-quality content production. Ensure all creative output is consistent with brand guidelines.

4. Digital Marketing & SEO

Manage

SEO strategies

to improve organic search rankings and drive traffic. Conduct keyword research and optimize web content for search visibility. Monitor SEO performance and adjust strategies accordingly.
Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹60,000.00 per month

Benefits:

Cell phone reimbursement Health insurance Provident Fund
Application Question(s):

Have you worked in the FURNITURE industry
How many years of experience do you have in BRAND BUILDING
How many years of experience do you have in SEO & Digital marketing

Work Location: In person