Job Description

Location: Gurgaon (Client Site)

Employment Type: Full-time

Experience: 4+ Years

Domain: IT Services (SEO + SMO Expert)

Job Summary

Revinfotech for a strategic and performance-driven Brand Manager with a proven blend of SEO and SMO expertise to lead digital initiatives for our IT services offerings. The ideal candidate will be responsible for driving organic growth, amplifying brand visibility across digital channels, and delivering seamless consumer engagement through innovative campaigns and data-driven strategies.

Key Responsibilities

SEO Strategy & Execution:


Lead on-page and off-page SEO efforts to improve organic traffic, domain authority, and keyword rankings. Conduct technical SEO audits, competitor benchmarking, and performance reporting. Work with content and dev teams to ensure website architecture and content are optimized.

Digital Campaign Leadership:


Develop and execute omnichannel digital campaigns across platforms like Google, Meta, LinkedIn, Twitter, and niche IT-focused communities. Collaborate with brand and business teams to translate IT service offerings into digital growth opportunities.

SMO & Community Engagement:


Manage and grow the company's presence on platforms such as LinkedIn, Twitter, Facebook, and YouTube. Create and schedule social media content, monitor engagement, and manage online reputation. Build and nurture online communities within the IT and tech services ecosystem.

Content & CRM Activation:


Collaborate with internal teams or agencies to create impactful content for blogs, email campaigns, case studies, and social posts. Drive CRM and 1st-party data strategies to acquire, segment, and engage leads effectively.

Analytics & Reporting:


Analyze campaign performance metrics, draw insights, and implement optimization strategies. Track KPIs across SEO, social media, lead generation, and website performance.

Innovation & Trend Tracking:


Stay ahead of digital marketing trends, SEO algorithm updates, and social media innovations to ensure competitive advantage.

Agency & Stakeholder Coordination:


Align campaign strategy with business objectives and ensure timely delivery of creative assets and campaigns.

Qualifications

4-5 years of experience in digital marketing with a focus on IT Services. (Mandatory) Strong SEO background (technical, content, and analytics). Demonstrated success managing social media strategies and platforms for B2B or tech-centric businesses. Experience in CRM tools and email marketing platforms. Proficiency in Google Analytics, SEMrush/Ahrefs, Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager. Strong copywriting, analytical, and communication skills. Self-starter with the ability to manage multiple campaigns and stakeholders.

Preferred Attributes


Prior agency or client-side experience with IT services, SaaS, or technology brands. (Mandatory) Experience with lead generation strategies via inbound and organic channels. Familiarity with paid campaign management (Google Ads, LinkedIn Ads). Experience working on digital marketing strategies for B2B tech events, webinars, or product launches.

Job Category:

IT Services & Consulting

Marketing

Job Type:

Full Time

Job Location:

Gurgaon