Job Description

About The Role:

Key Responsibilities:

- Developing and executing a global ecommerce strategy.

- Analyzing and optimizing ecommerce performance.

- Developing and managing ecommerce partnerships.

- Ensuring compliance with ecommerce regulations.

- Staying up to date with ecommerce trends and technologies.

- Optimize ads globally resulting in increased sales and revenue.

- Oversee digital marketing channels across SEO, Display, affiliates, influencer and email marketing and social media.

- Develop content calendar and oversee website uploads and landing pages development.

- Develop and execute brand marketing strategies and initiatives that align with company objectives and goals

- Define and ensure adherence to brand vision including Short term & long-term goals for sustaining the brand

- Define pricing, promotional and new launch strategies for the brand

- Work on rebranding & growth for B&D. Revamp the website and social presence on all platforms.

- Analyse market insights and data points to strategies for brand growth

- Manage brand budgets across campaigns

- Allocate resources effectively to maximise ROI

Brand Performance :

- Monitor brand performance and track KPIs to measure the success of marketing initiatives

- Work cross-functionally with sales, digital marketing, brand marketing, social media, understand the beauty market, partial PR, Product development, and customer service teams to ensure a consistent brand experience across all touch points

- Collaborate with head team to develop marketing plans, materials, including advertising, packaging, and promotional campaigns

Market Research :

- Conduct market research and analyze consumer insights to improve brand positioning and messaging.

- Stay up to date with industry trends and competitor activity to identify opportunities for growth and Degree in marketing, business, or a related field.

- Minimum of 4-5 years of experience in brand management or marketing.

- Proven track record of developing and executing successful marketing campaigns.

- Strong analytical skills and the ability to use data to drive decisions.

- Excellent communication and collaboration skills.

- Creative thinker with a passion for brand-building.

If you are a driven, innovative brand manager, who is passionate about building brands and engaging with customers, We would love to hear from you.

Apply today and join our team!

Desired Skills and Experience :

Brand Management ,Marketing ,FMCG Marketing, Market Research ,Campaign Management, E-Commerce Marketing, Digital Marketing.

You Ace The Following Powers :

- Problem-Solving Skills

- Team Player

- Self-Driven

- Responsible

- Creative Thinker

- Technical Skills

- Analytical Skill

IIM Jobs