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Axis Bank's (BIU):
This is a high profile team with a mandate to drive data based decisions within the bank. This department works with all businesses of the bank including retail, small business and corporate to drive analytics. In terms of functions, the department has teams focused on all aspects of analytics for the bank including risk analytics, financial crime analytics,business and marketing analytics, building predictive scores, data engineering and business reporting.
About the Role
The incumbent will develop growth strategies and work with members of senior management to implement marketing strategies and policy/process improvements to reach company's strategic goals. Position available for Individual contributor / as well as leader who develops and conduct marketing analytics, data analytics, financial impact, business intelligence and performance assessment and reporting. Particular emphasis on leveraging data mining , modeling and segmentation to develop and improve marketing and retention strategies
Responsibilities
The candidate will be responsible for the following in his/her job role (this is not intended to be an all-inclusive list :
Manage acquisition management , product/portfolio analysis by leveraging deep quantitative analytics to develop
key insights, drive growth and measure performance
Employ metrics and models that drive business growth while balancing volume, pricing elasticity and interest margin revenue
Leverage analytics to drive insights to optimize Pricing / Channel mix for portfolio
Support executive management in developing strategic plans for business
Collaborate with different department to drive growth and support business strategic goals
Assess new products, channels and business partner proposals for potential to increase product growth
Lead the development and automation of MIS (along with the business reporting team) across all products - including KPI by product and establish daily(real-time), weekly and monthly reporting cadence
Remain informed of new ideas, developments and technologies in consumer banking through publications and contact with fintechs /other financial institutions/partners
Build and lead a high performance team that proactively seeks out opportunities to grow and improved product performance. Cultivate a quantitative, data-oriented team culture. Lead ad-hoc analyses in support of business recommendations and presentations to the executive suite
Qualifications
Equivalent combination of education and experience is considered
Advanced degree (master's or above) in a quantitative subject such as Engineering, Statistics, Mathematics, Operations Research, Statistics, Economics or Finance
Experience of working in analytics within a financial services environment - consumer banking experience will be a plus Statistical modeling experience including logistics and linear regression, decisions tree, propensity scoring
Excellent communication skills with the ability to consolidate complex topics and detail into actionable content for executive presentations
Experience in driving results using both business and analytical acumen and develop optimal strategies
Experience of working in a fast paced dynamic environment while carrying multiple projects and managing different and often competing priorities Skills
Expert level skills in various data analysis and visualization tools including SQL/SAS/ R/Python , Tableau, MS Excel and experience of working with large dataset are required Having a 'results oriented' attitude with 'go get it done' skill
Good project management skills (deployment of agile methodologies preferred) while working with both internal and external partners
Should have a high degree of motivation with a continuous thirst for learning
#ComeAsYouAre 'We are dil se open. Women, LGBTQIA+ and PwD candidates of all ages are encouraged to apply'
About Company:
Axis Bank is the third largest private sector bank in India. The Bank offers the entire spectrum of financial services to customer segments covering Large and Mid-Corporates, MSME, Agriculture and Retail Businesses. The Bank has a large footprint of 4,594 domestic branches (including extension counters) with 11,333 ATMs & 5,710 cash recyclers spread across the country as on 31st March, 2021. The Bank has 6 Virtual Centres and has over 1500 Virtual Relationship Managers as on 31st March 2021.The Overseas operations of the Bank are spread over eight international offices with branches at Singapore, Dubai (at DIFC) and Gift City-IBU; representative offices at Dhaka, Dubai, Abu Dhabi, Sharjah and an Overseas subsidiary at London, UK. The international offices focus on Corporate Lending, Trade Finance, Syndication, Investment Banking and Liability Businesses
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