Job Description

We are seeking a proactive and results-driven Lead Generation professional to identify, qualify, and nurture potential business opportunities. You will play a key role in fueling the sales pipeline by researching target markets, creating outreach strategies, and initiating contact with potential clients.

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Key Responsibilities:

Research and identify potential leads through various channels (LinkedIn, databases, cold outreach, etc.). Develop and execute outbound lead generation strategies via email, phone, linkedin Qualify prospects based on predefined criteria before passing them to sales Maintain and update CRM with accurate lead data, interactions, and pipeline status. Work closely with the marketing and sales teams to align messaging and targeting. A/B test messaging and campaigns to optimize lead conversion rates. Report regularly on lead metrics (volume, quality, conversion) and campaign performance.
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Requirements:

Proven experience in lead generation, demand generation, or business development. Strong knowledge of CRM and lead management tools (e.g., HubSpot, Salesforce, Apollo, ZoomInfo). Excellent written and verbal communication skills. Data-driven and highly organized. Ability to manage multiple campaigns and priorities simultaneously.
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Preferred:

Experience in B2B SaaS / IT / Services industry. Familiarity with tools like LinkedIn Sales Navigator, Outreach.io, or Lusha. Understanding of account-based marketing (ABM) principles.
Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Work Location: In person