Job Description

Position: B2B Channel Sales Executive - Interactive Smartboards

Who We Are Looking For

A driven and relationship-focused B2B sales professional who understands channel sales, partner management, and solution selling. Someone who can identify the

right partners

, nurture them, drive consistent follow-ups, activate them, and help scale ADIG's footprint across all North Eastern states.

This role requires

field travel, strong communication

, local market understanding, and a structured sales approach.

? Key Responsibilities

1. Partner Identification & Acquisition

Identify, qualify, and onboard partners in 3 categories: ₹

Category 1:

Stockists (minimum 10 units stock) ?

Category 2:

Non-stocking resellers with a sales team ?

Category 3:

System Integrators/Contractors Build a robust database of

500 channel partners

across NE India.
2. Partner Relationship Management

Maintain strong engagement with partners via calls, visits, demos, and follow-ups. Conduct regular product demos, training sessions, and joint customer visits. Ensure high partner satisfaction through proactive support and coordination.
3. Sales Growth & Target Achievement

Drive monthly sales through an active partner ecosystem (target:

50 partners buying 1 unit/month

). Push first orders, repeat orders, and upsell opportunities through focused follow-ups. Develop partner-specific sales plans and performance reports.
4. Territory Development

Develop and manage a structured sales plan for all NE states (Assam, Meghalaya, Arunachal, Nagaland, Manipur, Mizoram, Tripura, Sikkim). Maintain territory-wise metrics: partner funnel, demo pipeline, forecast, and activity reports.
5. Reporting & CRM Discipline

Maintain complete CRM hygiene -- logs, pipeline, forecast accuracy, meeting notes. Submit weekly activity reports (calls, visits, demos, proposals, follow-ups, closures). Highlight competitor activities, new opportunities, and risks.
? What You'll Need to Succeed

Experience

2-6 years in B2B Channel Sales (IT/AV/Edtech/ICT preferred). Experience handling dealers, resellers, and system integrators in the North East is a major advantage. Strong understanding of educational institutions and project-based sales.
Skills

Excellent communication, negotiation, and relationship-building skills. Ability to plan territory coverage and manage multiple partners. Consistent follow-up discipline and high accountability. Comfort with travel (50-70% of the time). Basic understanding of CRM tools, Excel/Google Sheets, and reporting.
Personality Fit

Self-driven, trustworthy, and committed to long-term relationships. Comfortable working with both structured processes and fast-paced environments. Strong sense of ownership and problem-solving.
? Why Join ADIG?

Opportunity to lead channel expansion across the entire North East region. Fast-growing edtech hardware company with strong demand. Extensive learning in channel sales, partner management, and education solutions. Direct support from leadership and the chance to shape ADIG's partner ecosystem.
Transparent growth, incentives, and career progression.

Job Types: Full-time, Permanent

Pay: ₹22,000.00 - ₹35,000.00 per month

Benefits:

Cell phone reimbursement Leave encashment Life insurance Paid sick time
Work Location: In person