Job Description

Key Responsibilities:

- Develop and implement PR strategies that align with the company\'s overall goals and objectives.

- Manage and coordinate all PR activities, including media relations, social media, events, and sponsorships.

- Build and maintain relationships with journalists, editors, bloggers, and other media professionals to secure coverage and placement for the company\'s news and stories

- Write, edit, and distribute press releases, media alerts, and other communication materials to relevant media outlets and stakeholders

- Monitor and analyze media coverage and social media trends to track the effectiveness of PR efforts and adjust strategies accordingly

- Collaborate with internal teams, including marketing, sales, and product development, to ensure consistent messaging and branding across all communication channels

- Manage crisis communications and serve as the primary spokesperson for the company during times of crisis or negative publicity

Key Qualities:

- Bachelor\'s or Master\'s degree in Public Relations, Communications, Journalism, or a related field

- 5+ years of experience in public relations or corporate communications, with at least 3 years in a senior or leadership role

- Strong written and verbal communication skills, with a keen eye for detail and the ability to craft compelling messages that resonate with different audiences

- Excellent interpersonal skills and the ability to build and maintain relationships with media professionals, stakeholders, and internal teams

- Demonstrated ability to develop and implement successful PR campaigns and events that meet business objectives and generate positive media coverage

- Proven crisis management experience, with the ability to think quickly and make sound decisions under pressure

- Familiarity with social media platforms and digital marketing strategies, including SEO, content marketing, and influencer marketing

Experience:

- 5+ years of experience in public relations or corporate communications, with at least 3 years in a senior or leadership role

- Proven track record of successfully managing PR campaigns and events that improve a company\'s public image and increase brand awareness

- Experience in crisis management and the ability to think quickly and make sound decisions under pressure Knowledge of social media platforms and digital marketing strategies

- If you possess the above qualities and experience, we encourage you to apply for this exciting opportunity to lead our PR efforts and help drive our business forward.

- You can also refer to the following weblink to get better idea of our company background and management team.

LinkedIn : https://www.linkedin.com/company/awfis

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