Associate Product Manager

Year    TN, IN, India

Job Description

About Us:



Vilvah is a dynamic and rapidly growing Direct-to-Consumer Ecommerce brand that specializes in offering sustainable, safe and natural skincare and hair care products. With a commitment to sustainability, ethical sourcing, and customer satisfaction, Vilvah has quickly become a prominent player in the beauty and wellness industry.

Job Overview



We're looking for a dynamic Associate Product Manager with

1-3 years

of experience to support the development, launch, and lifecycle management of our personal care product portfolio. In this role, you will play a key part in spotting market trends, analysing consumer needs, and identifying product opportunities--then helping transform those insights into successful product launches. Working closely with R&D, marketing, regulatory, and manufacturing teams, you'll contribute to driving innovation while ensuring every product reflects our brand values, quality benchmarks, and business goals.

Roles



Manage and grow assigned product lines. Research and analyse trends, competitor activity, and evolving consumer behaviour in the beauty and personal care market. Contribute to new product development (NPD) by coordinating with R&D and marketing. Ensure product claims, ingredients, and labelling comply with industry standards and regulations. Track product performance and recommend improvements or discontinuation when needed.

Responsibilites



1. Product Strategy & Planning



Maintain product roadmaps aligned with brand and business goals. Identify white space opportunities in formulations, categories, or packaging. Track

emerging market trends

(sustainability, clean beauty, natural ingredients).

2. New Product Development (NPD)



Collaborate with R&D on developing innovative and effective formulations. Work with packaging and design teams to deliver functional and sustainable packaging solutions.

3. Marketing & Go-to-Market Execution



Partner with marketing to define

positioning, pricing, and launch campaigns

. Provide sales and marketing teams with product knowledge and training. Monitor product performance post-launch and refine strategies as needed.

Requirements



Bachelor's or Master's degree in Business, Marketing, or a related field. 1-3 years of product management experience in a marketing agency, startup, or new-age company. Strongly preferred: Background in beauty, skincare, or personal care industries.

Skills



Strong grasp of consumer trends and product innovation. Excellent communication and presentation abilities. Proactive team player with strong decision-making skills. Skilled in project management and cross-functional collaboration. Analytical mindset with proficiency in Excel and PowerPoint.

Why Join Us?



At Vilvah, you're not just an employee you're a valued part of a dynamic, inclusive, and forward-thinking community. Whether you're looking for professional growth, work-life integration, or meaningful relationships at work, we provide an environment where you can thrive, innovate, and make an impact.

Let's build the future together.

Job Type: Full-time

Work Location: In person

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Job Detail

  • Job Id
    JD4285972
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    TN, IN, India
  • Education
    Not mentioned
  • Experience
    Year